Afif Khoury

Founder and CEO, SOCi

Afif is the Founder and Chief Executive Officer of SOCi, and has been at the forefront of technology for over 25 years. With a BS in Neuroscience and Genetics from UC San Diego, and a JD from Northwestern University School of Law, Afif has enjoyed a decorated career as a scientist, an attorney, a venture capitalist, and founder of two successful startups—including SOCi, which he has built to a 7-time Inc. 5000 Fastest Growing Company in America, and G2-ranked Top 5 Marketing Platform in the World. Afif is now passionate about changing our relationship with software, from a tool to a partner that can be trained to do the work for us. To that end, SOCi is now building the platform of the future, releasing its proprietary Genius AI™ and suite of Genius Agents™, providing a first-of-its-kind, AI-powered digital workforce capable of handling the workload of 1,000 local marketers™.