Franchise Marketing Software
Protect Your Reputation
Keep every franchise aligned and on-brand while maintaining full corporate control.
Add a Local Marketing Expert at Every Location
Automate daily marketing tasks so your franchisees can focus on customers, not campaigns.
Prevent Chaos
Eliminate disconnected workflows and manual processes with one platform built for complex franchise marketing.
Experience SOCi for Franchises
Trusted By Leading Franchises
Franchise Marketers face a nearly impossible balancing act
Corporate teams struggle to enforce brand consistency without stifling franchise autonomy.
Franchisees want more marketing control but lack the tools and expertise to execute effectively.
Consumer expectations have shifted and they want local, relevant, and personalized experiences, not generic corporate promotions.
The result? Franchisees go rogue, corporate marketers scramble for control, and revenue is left on the table.
Every franchise location is a profit center. Yet too many franchises overlook the power of localized strategies to drive revenue, improve customer experience, and reduce costs.
The greatest untapped revenue stream for franchise brands? Optimizing online presence including local search, social, and reputation to increase per-location revenue and retention.
Trusted Partner for Franchise Brands
© 2025 SOCi. All rights reserved.
"Our first franchisee has been with us for over 30 years, so for us, it was about educating people who’ve been in the system for a long time about digital and localized marketing. Our whole marketing play is at that local level. It’s where the brand lives and thrives. We needed our local owners to be local mattress heroes and establish their own brands."
VP of Marketing at Verlo Mattress
How does SOCi help franchisors and franchisees collaborate on local marketing?
SOCi gives franchisors full control while enabling franchisees to localize content, respond to reviews, and drive engagement. Corporate teams set strategy. Franchisees execute. Genius AI removes the manual work and keeps everything moving fast.
How can SOCi improve our franchise’s local online visibility and SEO?
Genius Search AI keeps every location’s listings accurate, optimized, and up to date. It ensures consistency across platforms and surfaces new SEO opportunities to help franchisees rank higher in local results.
What results have other franchise brands achieved with SOCi?
Brands like Kumon and Southern Rock Restaurants report faster response times, better satisfaction, and stronger visibility. A Forrester study found SOCi helped cut 55,000+ hours a year, lift conversions by 20%, and boost repeat business by 3%. SOCi has also been named a Top Franchise Supplier for 7 years running.
Frequently Asked Questions