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SOCi March ’26 Release Notes

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Summary

This SOCi release adds smarter photo recommendations, LinkedIn tagging, faster social workflows, and new reporting and data management solutions.

Agent: Bulk Upload Photo Recommendations

Scale photo updates with more specific recommendations and bulk uploads.

Who It’s Available To

  • Included with Local Search Agent 

What Changed

  • Improved image specificity to better match exact products, services, and amenities.
  • Enabled bulk image uploads across selected eligible locations.
  • Enhanced “Why This Matters” messaging for clearer context.

Benefits

  • Scale photo updates in minutes.
  • Reduce repetitive, manual image uploads..
  • Improve relevance of suggested listing visuals.

Social

All Social: LinkedIn Company Profile Tagging

Streamline LinkedIn tagging with native search integration across local and group workflows.

Who It’s Available To

  • Included with Social

What Changed

  • Added support for tagging LinkedIn followers and Company Pages directly within SOCi.
  • Integrated LinkedIn’s official search APIs to return accurate tagging results.
  • Enabled tagging at the location and group levels, including local community calendars.

Benefits

  • Faster LinkedIn tagging in one place.
  • More accurate brand and partner mentions.
  • Stronger local engagement with key audiences.

All Social: Libraries: First Comment

A faster way to reuse Message Library posts by saving and carrying First Comment settings forward.

Who It’s Available To

  • Included with Social

What Changed

  • Added support for tagging LinkedIn followers and Company Pages directly within SOCi.
  • Integrated LinkedIn’s official search APIs to return accurate tagging results.
  • Enabled tagging at the location and group levels, including local community calendars.

Benefits

  • Faster LinkedIn tagging in one place.
  • More accurate brand and partner mentions.
  • Stronger local engagement with key audiences.

Agent: Match Video from Source Libraries

Helps teams scale video content by matching source library videos to generated posts automatically.

Who It’s Available To

  • Included with Social

What Changed

  • Added a First Comment field for library based Facebook and Instagram posts.
  • Carried the caption and First Comment forward when Message Library items were reused.
  • Updated Library views to show a clear preview of the full post and First Comment.

Benefits

  • Less rework when reusing approved content.
  • More consistent Meta style links and CTAs.
  • Faster scheduling with fewer manual steps.

Reputation

Chat: Interface Enhancements

A simpler way to manage Chat enablement status and protect lead attribution.

Who It’s Available To

  • Existing Chat Users

What Changed

  • Updated lead details to display only at the location where the information was first shared.
  • Added an activity log that shows when Chat was enabled or disabled by location and network.

Benefits

  • Clearer view of Chat enablement status.
  • More accurate lead attribution across locations.
  • Faster follow up with auditable activity history.

Platform

Reporting: Location Metadata In Tables

Gives teams direct access to location metadata in tables and exports for clearer reporting.

Who It’s Available To

  • Included with Reporting

What Changed

  • Enabled location metadata fields as selectable columns in location level reporting tables.
  • Added support for existing custom metadata fields in table configuration.
  • Made selected metadata fields available in on screen tables and exports.

Benefits

  • Greater confidence in location level reporting.
  • Faster report creation, with less manual customization.
  • Reduced risk of invoicing and attribution errors.

Platform: Self-Service Data Management

A single, self-service hub to manage Listings, Pages, and Reviews data.

Who It’s Available To

  • Available to Admins

What Changed

  • A self-service hub for importing/exporting Listings data, and exporting Pages and Reviews data.
  • Schedule SFTP imports and exports. 
  • Clear statuses, progress tracking, and email alerts.
  • Import summaries showing what was added or edited, with any errors flagged for revision.
  • A History tab with a full audit log with timestamps.

Benefits

  • Quickly manage all data in one place, on-demand.
  • Know exactly what’s happening with file statuses, email notifications, and everything tracked.
  • Prevent errors with automatic data validation and guidance on resolving flagged issues.

Learn More About this Release

To learn more about any of the enhancements included in this release, schedule a tailored SOCi demo.