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Healthcare Digital Marketing: Build Trust & Drive Patient Growth

From major health systems to urgent care to senior care, SOCi keeps providers visible in search results, ensures listings are accurate, and replies to reviews automatically, so patients choose you first.
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A map and search result for urgent care near me showing a clinic with details, rating, and directions.
A doctor profile search result showing Dr. Sarah Nguyen, a pediatrician with high ratings and patient reviews.
LOCAL LISTINGS MANAGEMENT

Win Patients Where Their Journey Starts

Patients turn to Google, WebMD, and Healthgrades before they ever walk through your doors. If your practice doesn’t appear in local results, you’re invisible when it matters most.

• 94% of patients use search and reviews to evaluate providers
• “Near me” searches dominate urgent and routine care decisions
• Accurate listings ensure patients never hit a dead end

SOCi centralizes listings across healthcare directories like Healthgrade and Vitals, Google, and Facebook, so every location and provider stays accurate and visible.

A healthcare SEO tool shows optimized locations and a chatbot suggesting updates using a CSV file.
REPUTATION MANAGEMENT

Build Trust at Scale

Reviews are today’s word-of-mouth. For patients and families, they signal trust, credibility, and quality of care.

• 84% trust reviews as much as a friend’s recommendation
• 50% would go out-of-network for a provider with better reviews
• Recency and volume drive credibility more than star ratings alone

SOCi’s AI Reputation Management ensures every patient feels heard, helping providers respond quickly, consistently, and compliantly.

A chat shows a clinic’s flu shot notice, a patient getting a shot, and a reply that they’re open Saturdays, 9 am–4 pm.
Connected to the Directories Patients Trust Most

 

Seamless Updates: Keep hours, services, and contact info accurate across every healthcare directory.

Real-Time Sync: Push updates instantly so patients never see outdated or conflicting information.

Wider Reach: Ensure your providers are visible where patients actually search—not just on Google.

Built for Healthcare: From senior care directories to physician rating sites, SOCi integrates with the platforms that matter most to your patients.

Explore SOCi’s Healthcare Integrations

WebMD logo with Web in blue and MD in black on a white background.
WebMD
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RateMDs
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Caring.com
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Vitals
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A Place For Mom
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Healthgrades
See All Integrations

Tailored for Every Type of Healthcare Provider

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Urgent Care

Capture more walk-ins by showing up first in “urgent care near me” searches with accurate listings and real-time reviews.

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Senior Care & Assisted Living

Earn family trust with consistent information across directories and heartfelt testimonials that reflect quality of care.

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Specialty Clinics

Whether you specialize in Eye Care, Physical Therapy, Dental or more, differentiate in crowded markets.

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Multi-Location Health Systems

Maintain a consistent, trusted brand across dozens or hundreds of facilities with centralized control over listings, reviews, and compliance.

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Private Practices

Compete with larger networks by boosting local visibility and building credibility with reviews, without the heavy lifting.

Why Healthcare Organizations Choose
SOCi

  • Centralized Control

    Manage every location’s listings, hours, services, and updates from a single dashboard.

  • Built for Scale

    Whether 10 locations or 1,000, SOCi keeps information accurate and reputations strong at every touchpoint.

  • Compliance Ready

    SOCi Shield enforces brand and regulatory guidelines so posts can be HIPAA compliant.

Frequently Asked Questions

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