Franchise Marketing Software Built for Scale and Simplicity

SOCi gives franchisors full visibility and control while empowering franchisees with easy, on-brand local marketing solutions. Corporate sets the strategy and guardrails. Franchisees can then localize content, respond to reviews, and manage their profiles with AI-powered support. The result is collaboration without conflict.

Genius Agents go a step further by learning your brand and guidelines to operate 24/7 across every location, completing local marketing tasks for you. Based on your guidelines, they’ll escalate only exceptions for human review.

Franchise digital marketing software helps corporate marketers and franchisees manage local SEO, online reviews, and social media at scale. SOCi goes further than digital marketing software, by delivering an agentic workforce that completes your local marketing tasks for you.

SOCi’s franchise listings management software keeps every location’s profiles accurate across Google, Yelp, Facebook, Apple Maps, and more. Genius Local Search Agent also surfaces SEO opportunities and executes optimizations, so each franchise ranks higher in “near me” searches.

Yes. SOCi goes beyond franchise reputation management software, using Genius Reputation Agent to respond to reviews in your brand voice, flag sensitive issues for corporate review, and prevent potentially damaging replies from ever being posted. This ensures every location builds trust with customers while protecting the brand as a whole.

SOCi goes beyond franchise social media management software with Genius Social Agent. Social Agent keeps every location active and on-brand by creating and posting content and replying to engagements automatically in your voice.

For centralized models, SOCi gives corporate teams full visibility and control over marketing. For decentralized models, franchisees get easy, on-brand solutions that execute automatically, ensuring corporate oversight without slowing down local execution.

Absolutely. SOCi’s Genius AI Agents do the work automatically—whether or not a local user logs in. That means 100% adoption, zero training required, and no new headcount or tools.

SOCi is the first agentic workforce built for multi-location franchises. Our Genius Agents complete your local marketing tasks for you, including SEO optimization, review responses, and social media management. Altogether, the result is consistent business impact.

SOCi enforces compliance by blocking off-brand content and flagging risky phrases or logos. Franchisors maintain full oversight, while franchisees can still personalize with local photos and messages, keeping brand voice consistent and authentic. Genius Agents master your brand voice and guidelines. They escalate any exceptions for human review and approval.